Licorice Nicotine Pouches: A Nordic Favourite
Licorice is a distinctly Scandinavian taste — beloved in the Nordics and often a mystery elsewhere. In nicotine pouches it makes for a rich, moreish, grown-up flavour. Here's what to expect and how to pick the right style.
Why it's a Nordic thing
Licorice (and its saltier cousin, salmiak) has deep roots in Nordic sweets culture, so it's no surprise it carries over into nicotine pouches. For many Scandinavian users it's a comforting, familiar flavour; for newcomers it's an intriguing one worth trying at least once.
Sweet vs salty licorice
- Sweet licorice — smooth, rounded and dessert-like; the more approachable style.
- Salty licorice (salmiak) — sharper and more intense, with that distinctive savoury edge. A bolder, acquired taste.
See what's in stock on the Licorice collection.
New to licorice? Start with a sweet licorice before trying a salty salmiak version, which is much more intense. A mix pack helps if you want to ease in.
How to choose
Decide between sweet (smoother) and salty (sharper) licorice, then match your strength and format. It's a polarising flavour, so a single can or mix pack is a sensible first buy.
Important: Nicotine pouches are for adults only (18+, or the legal age in your country) who already use nicotine. Nicotine is an addictive substance. They are not a smoking-cessation aid and are not suitable for non-users, pregnant or breastfeeding women, or anyone with a relevant medical condition. Keep out of reach of children and pets. Laws differ by country and region — check what applies where you live.
Frequently asked questions
What does a licorice nicotine pouch taste like?
Rich and distinctive — sweet licorice is smooth and dessert-like, while salty salmiak is sharper with a savoury edge.
What is salmiak?
Salmiak is salty licorice, a Nordic favourite with a bold, savoury-sour character that's more intense than sweet licorice.
Is licorice a good flavour for beginners?
Sweet licorice is approachable; salty salmiak is an acquired taste. Start with the sweet style if you're new to it.




